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Getting the Restart Right

by MKJ Marketing
https://www.mkjmarketing.com/app/uploads/2020/06/Courtney-Promo_w-Tag-R1.mp4 COVID-19 has hit our industry hard. Families have less money, pre-need is suffering, and services as we knew them have been decimated. But we have a plan. Join MKJ Marketing Tuesday, June 16 at 2:00 p.m. EST for a virtual presentation, free to register. We will cover:… Read More

COVID-19 is the Tipping Point for Cremation E-Commerce: Restart Series #1

by Courtney Gould Miller
While the COVID-19 pandemic has created countless obstacles in our industry,  there are just as many opportunities for those willing to try something new. Case in point: The e-commerce cremation websites we’ve launched this past month have seen record growth, providing an affordable option for families who want to… Read More

What Funeral Service and Car Sales have in Common

by Glenn Gould
Every business wants repeat customers, but not every business makes it a strategic priority. Recent research studies conducted of car-buying consumers discovered that approximately 60% of new car buyers will return to the same automaker for their next car, but some automakers enjoy greater customer loyalty than others. The difference is not… Read More

Where NOT to Build a Funeral Home

Where NOT to build a funeral home....www.mkjmarketing.com
by Glenn Gould
Funeral service is in another building boom. The last major building boom was in the 1990’s, and while it slowed during the recession, it has picked up in the last couple years. One of the reasons for this is that consolidation and the closing of old facilities is creating opportunities… Read More