Limited-Time Offer for Free Book Written by Social Media Marketing Expert
MKJ Marketing • Jan 12, 2022

Social media can be one of the most powerful marketing tools for your business … but only if you know how to use it correctly.

Many people think they know how to run a Facebook page. After all, isn’t it just posting a photo or video with a caption? However, research proves there’s a lot more to it — a whole lot more. And with 68% of American adults signing into social media accounts, you want to reach your potential audience where they are in the most effective way.

Courtney Gould Miller, CSO and Head of Digital at MKJ Marketing, has helped hundreds of funeral home owners, crematory operators, and cemeterians across the country harness the power of social media. It’s more than garnering “likes” and “followers” — it’s about converting online users into future clients of your firm. There are proven strategies on how to get the most out of a social media page and leverage your audience.

Want to learn how to do this? For a limited time, MKJ Marketing is sharing free copies of Courtney’s book, Sociable: The Caring Professional’s Guide to Successful Social Media Marketing.

Reading the book and using its interactive built-in worksheets is a big first step to taking any firm’s social media presence to the next level.

Sociable walks readers through the following topics:
• Knowing the customer
• Connecting business goals to a social media plan
• Creating the perfect posts for social media
• Working within an organization to create successful social content
• Selecting and using the right tools to make social media marketing successful

Interested in securing a FREE copy of Sociable for your firm? Call MKJ Marketing at (888) 655-1566 or request a copy using this easy online form: https://www.mkjmarketing.com/get-your-free-sociable-book/

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MKJ Announces Seminar for November 2023 in Napa Valley

By Kara Apel • 14 Jul, 2023
The MKJ Seminar will be held Nov. 13 and 14 at the Grand Reserve at the Meritage Resort. The luxurious resort is close to several airports, including San Francisco and Oakland, and is located just a few miles from downtown Napa.

MKJ Marketing to Conduct 33rd Annual Ski Seminar

By MKJ Marketing • 20 Dec, 2022
Nashville, TN — MKJ Marketing Seminars address the most pressing issues facing funeral business owners. During this period of economic uncertainty, owners are experiencing their best business years ever regarding at-need volume, but profits may be lagging. As we await the anticipated recession, operators are uncertain how best to manage their costs and pricing. Innovation is not a point-in-time decision but a mindset and business culture. MKJ’s 2023 Ski Seminar will share insights from research and experience working with funeral homes throughout the year and from coast to coast. Learn how digital marketing has evolved and how to make it work best for you Learn how a recession creates opportunities for market share gains Learn how your website can allow you to sell more online by offering products consumers want The potential in email marketing New service offerings to get 5-star reviews How to compete with lower-priced competition during a recession The Ski Seminar dates are Jan. 30 to Feb. 1. The seminar was moved to earlier in the year to assure the best skiing experience as the warmer climate could make later in February slushy. The host hotel is the Ritz-Carlton Bachelor Gulch in Beaver Creek — one of Colorado’s finest ski resorts. The resort is ski-in/ski-out and features amenities unavailable at most resorts. MKJ successfully negotiated a very good room rate (hundreds of dollars below the resort’s published room rate). Note: For the first time in MKJ’s 41-year history, we will not be conducting the annual Florida seminar, as the resort was severely damaged by Hurricane Ian. Don’t miss this up-to-date content that will be only offered at the Ski Seminar. For more information on MKJ Marketing’s upcoming seminar programs, visit www.mkjmarketing.com/seminars or call 888-655-1566 to register.
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